Meta Platforms (META) stock ended trading on Tuesday higher after Facebook’s Threads social media platform hit 400 million monthly active users for the first time. META is up 3% in the last 24 hours and 10% in the past month, performing in line with other magnificent-seven stock companies in the US. Its latest earnings report and returning success on threats is prompting investors to raise their price forecasts for the stock, with bullish momentum around the Facebook and Instagram parent company rising.
Instagram head Adam Mosseri shared the update on Threads’ monthly users in a Tuesday announcement. “As of a few weeks ago, there are more than 400 million people active on Threads every month,” Mosseri wrote. “It’s been quite the ride over the last two years. This started as a zany idea to compete with Twitter, and has evolved into a meaningful platform that fosters the open exchange of perspectives. I’m grateful to all of you for making this place what it is today. There’s so much work to do from our side, more to come.”
The stock rocketed as much as 12% last Thursday after its Q2 2025 earnings beat expectations and outlined a strong outlook for the quarter ahead. The Facebook developer saw a 22% revenue increase to $47.52 billion, driven by AI-powered advertising. Additionally, Meta’s Threads platform’s 400 million monthly active users mark a 127.8% increase in daily active users since last year, positioning it competitively against rival social platform Twitter.
Furthermore, Aspire’s upgrade to Meta Partnership Ads enhances ad performance for brands, indicating strong demand for innovative advertising solutions.
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Meta stock has a consensus rating of “Strong Buy” from the 54 analysts actively covering the stock, according to BarChart. Meanwhile, CNN rates the stock a 10/10, with 86% of 72 analysts surveyed suggesting to buy now. Its gains and innovations this year, compared to rivals Microsoft and Google, are incredibly promising. So far, while its expenditure is high, Meta’s revenue has countered it enough to make all of the AI investments worth it.