One of the largest payment-processing companies in the world, Mastercard, has announced a partnership with Ripple that could catapult the value of XRP. Indeed, the two entities have joined forces with the digital asset, seeking to get some positive momentum to close out what has been a very positive 2023.
The partnership was announced at the tail end of last month and could coincide with a greater surge in the asset price. Indeed, it may well be on its way to breaking through the current value of $0.6 and rallying as we head into the new year.
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Ripple and Mastercard Set to Propel an XRP Rally?
This past year has undeniably been a positive one for Ripple. The asset has seen its long-fought court battle with the US Securities and Exchange Commission (SEC) near its conclusion. Moreover, it is seemingly set to emerge victorious. Altogether, the stars are aligned for what could be a breakout in the coming year.
A key part of that is the recently announced Rippel and Mastercard partnership, which could do wonders for XRP. Indeed, both companies have opted to collaborate to deliver cryptocurrency debit cards. The offering will allow Mastercard to delve deep into the crypto space while exposing XRP to the greater traditional finance sector.
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Subsequently, the collaboration could continue to push Ripple closer to the $0.70 price point. The XRP token has regained $0.60, but is struggling to move higher. Still, the year has certainly been a positive one for the asset. Throughout 2023, it has boasted a 47.7% increase in its overall value.
The coming year is a vital one for XRP to continue its upward trajectory. The asset is relying heavily on similar partnerships as it continues to be a blockchain industry leader. Moreover, the impending resolution of its SEC case should eventually aid it marvelously, as it is poised for a breakthrough.