Walmart stock (WMT) is trading higher on Tuesday after announcing a partnership with OpenAI to bring ChatGPT to online shopping. The partnership will allow users to buy items from Walmart directly through the ChatGPT AI bot. Users of the AI bot will be able to press a buy button when the AI assistant’s algorithm surfaces one of the retailer’s products, allowing them to buy instantly.
Walmart stock rose more than 4% to 106.44 on early Monday, hitting a new ATH of $107.20. “For many years now, e-commerce shopping experiences have consisted of a search bar and a long list of item responses,” Walmart Chief Executive Doug McMillon said in a news release. “That is about to change.” The ChatGPT integration will launch later this fall.
Walmart (WMT) stock is up over 32% over the past year, signaling that momentum remains firmly in play. That growth comes as the company continues to roll out innovative partnerships, such as the latest OpenAI deal and its live-streamed Collector’s Night series. WMT stock came under pressure after its Q2 earnings results in August, but has picked up steam since September, up 4% in the past 30 days.
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In its efforts to further its e-commerce sector and compete with Amazon (AMZN), Walmart also recently struck deals with Etsy (ETSY) and Shopify (SHOP) that allow ChatGPT users to buy products from merchants on the two platforms. The world of AI, spearheaded by OpenAI, has dominated 2025, with many top companies and institutions investing in the software to better their products. While Amazon is one of the far-and-away leaders in AI investment in the US, Walmart is utilizing AI to better its e-commerce area through direct customer use.
Furthermore, Walmart (WMT) and Amazon (AMZN) are already the most common e-commerce landing places for users sent from ChatGPT, according to an analysis by TD Cowen analysts. “Walmart’s A.I. innovation has impressed, given customer-facing and internal initiatives underpinned by Walmart+ loyalty program (estimated 30 million members),” TD Cowen analyst Oliver Chen writes. As the competition ramps up in AI, Walmart is certainly closing the gap on Amazon, despite the latter’s dominat market share in e-commerce.