In the midst of the most brutal bear market, the interest associated with NFTs gradually started eroding. However, with the market trying to stand up on its feet now, the community spirit seems to have re-ignited.
European Web3 media house The Big Whale recently reported that Amazon is gearing up to sell NFTs on its website. The collectibles will be “tied to real-world assets,” and delivered to users’ doorsteps.
Also Read: Dogecoin Should “Not Necessarily” Be Regulated: Coinbase CEO Armstrong
Citing three unnamed sources, another parallel report from Blockworks affirmed that the e-commerce giant is working towards offering customers the ability to purchase NFTs. Two additional people familiar with the matter revealed that the company is planning to inform every single Amazon Prime customer, at least in the U.S., about its NFT initiative as soon as it goes live.
The crypto media house reported,
“One mechanism Amazon is considering for spreading the word about its digital collectibles push is sending out an email blast to every US-based Prime subscriber, one source said. An additional two sources said the company is planning to notify its Prime customers in some capacity — either before or when the product goes live.“
The tech giant has around 167 million Prime users in the U.S. According to people from the ecosystem, the said initiative is “enormous” and could help in re-molding the perception of the masses.
Also Read: Bitcoin NFT Auction by Yuga Labs Garners $16.5M in 24 Hours
Another person perceived the said initiative to be “bullish,” which could perhaps lead to onboarding new users into the ecosystem, thus fostering mass adoption. In fact, a community member went on to label the said development as “bigger” than Yuga Labs’ Bitcoin NFT auctions.
Also Read: ‘Golden Key’ NFT Sold to Billionaire for 1000 ETH
‘Big Boys’ to make the NFT game interesting
Citing an example, the report noted that, just like any other purchase, users will be able to buy, say, fashion-related NFTs and pay via credit cards for the same. An Amazon spokesperson, however, declined to reveal further details to the media house.
According to The Big Whale, the platform will allegedly be launched on Apr. 24. Two of Blockworks’ sources, on the other hand, said that the launch would not be pushed beyond May 2023. As far as a token launch is concerned, several sources told a crypto media house that it’s not definitive to their knowledge. However, one source went on to tag the framework as “a “very walled garden.”
Also Read: Meta to Layoff Thousands of Employees This Week
Nevertheless, people from the space are quite excited and have started designing logos for the same. Alongside, community members feel,
“Things are going to get interesting as the big boys step into the [NFT] game.”
Also Read: Bitcoin Ordinals NFT Inscriptions Surpass 153K: Developer Ports It to Litecoin