One of the most popular companies in the world, Apple (APPL), has once again reestablished its dominance as it is set to report its largest revenue growth in two years. Indeed, the company is preparing to unveil its stronger quarterly revenue on Thursday, driven by its iPhone popularity.
That earnings call should provide even more insight into what’s to come for the company. Investors will look for any indication of the demand for its recently unveiled iPhone 16 series. Moreover, it has officially launched its first batch of AI tools that could have the company poised to surge to start the year.
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There are few companies with a history of dominance that can match what Apple has done. They were the first to break through the $2 trillion market cap threshold in 2020. Yet, they followed that up by breaking through the $3 trillion mark just three years later. Now, it is in a race with Nvidia (NVDA) to be the first to break through $4 trillion.
That pursuit is set to be aided massively this week, as Apple is preparing to announce its largest revenue growth in 2 years. Indeed, it is expected to increase by 5.7% from the previous quarter.
Moreover, APPL should benefit as its value increases due to the plethora of positive sentiments abounding the company currently. With a new iPhone on the horizon and it finally getting in on the AI arms race, things could only be looking up.
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That doesn’t mean Apple is exempt from any criticisms or concerns. According to a Reuters report, there are worries about its rollout of AI products. Specifically, investors have suggested that Apple Intelligence features are arriving at too slow a pace. Therefore, threatening its ability to maximize interest.
The company was certainly late to the party on AI. However, how that impacts its benefits from the technology remains to be seen. The integration into iPhones, iPads, and iMacs could be enough to push Apple’s AI run to the top of the pile. Yet, it will still be looking to capture significant market share from companies like Microsoft (MSFT), who have already used the tech in massive ways.