Floki inu is a dog-themed Crypto that has trended in the crypto world and the mainstream media several times this year. The first time we heard of it was after the CEO of Tesla, Elon Musk, announced that he would call his new puppy $Floki. This pushed the prices by more than 20%.
A few months after this, Elon Musk’s brother Kimbal Musk announced that his organization, the Million Gardens Movement, will partner with Floki Inu. Million Gardens Movement is a charity organization that promotes gardening and a healthy lifestyle. In this partnership, $Floki raised more than $1.4 million in 35 minutes.
Floki Inu is a major rival to two other Dog themed Crypto, i.e., Dogecoin and Shiba Inu. To win in this war, $Floki has been using strategic marketing and partnerships to raise awareness of the coin. Since this has worked in the past, Floki has been in the forefront to push for huge partnerships and marketing.
Floki Inu Partnering Major Football Teams
To expand its market dominance and presence, Floki is partnering with football clubs. The most recent include:
Kerala Blasters FC
Kerala FC is one of the most successful Indian soccer teams, and it competes and dominates in the Indian Super League (ISL). ISL is among the top five soccer leagues globally, with a fan base of more than 130 million. Floki inu will be among the team’s sponsors; thus, the Floki logo will appear on the teams’ jerseys. The team will also display the Floki Inu logo on their LED screens during their matches. This opens the Crypto to more than 130 million more followers and adopters.
La Liga side Cádiz CF
Floki inu has also partnered with Cádiz, a soccer team from Spain. Cádiz is part of La Liga, which is one of the biggest soccer leagues in the world. It has a global audience of almost 3 billion. Considering their jersey and LED screens will display the Floki Inu logo, the coin will get a lot of global attention. This might push its prices up.
Floki Inu Targets Digital Influencers
Floki inu is starting a global social media campaign that will reach more than 90 million people by February 2022. In the Campaign, Floki is partnering with content creators and digital influencers to market Crypto. Considering Floki Inu was made popular by Elon Musk, a major digital influencer, this move might make Floki more popular.
Floki Inu Marketing Campaign in Africa
Very few crypto companies consider advertising in African markets. But crypto adoption in African countries has been growing. Currently, Nigeria has the highest percentage of Crypto users in the world, according to the World Economic Forum (WEF). Floki aims to target the Nigerian market by partnering with the mainstream media and platforms to market and advertise Floki. This will increase the usage of Floki in Nigeria.