Metaplanet’s Bitcoin Pivot Propels Stock to 3,600% Surge in 12 Months

Vladimir Popescu
MSTR LOGO WITH MICHAEL SAYLOR
Source: Michael Saylor/X

Bitcoin investment strategy has transformed Metaplanet Inc. into Japan’s fastest-rising stock, with a remarkable 3,600% surge over the past year amid rising cryptocurrency market volatility. The former hotel developer’s bold Bitcoin stock surge mirrors the success of Strategy (formerly MicroStrategy) in the U.S. market, as several companies navigate through various market challenges.

metaplanet stock price chart
Source: Yahoo Finance

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How Metaplanet’s Bitcoin Investment Strategy Overcomes Market Volatility and Drives Stock Surge

Bitcoin microstrategy CEO Michael Saylor
Source: CoinGape

From Hotels to Bitcoin: A Strategic Pivot

q4 strategy report
Source: Strategy

Some major changes began in early 2024 when CEO Simon Gerovich, a former Goldman Sachs trader, directed the company toward a Bitcoin-first approach. A few strategic decisions led Metaplanet to acquire 1,762 BTC, valued at approximately $171 million, with numerous plans to reach 21,000 BTC by 2026. This Bitcoin investment strategy has positioned Metaplanet as Asia’s leading Bitcoin proxy.

strategy earnings report
Source: Strategy

Strategy CEO Phong Le stated:

“In 2025, Strategy will place more emphasis on fixed-income financing, including convertible bonds and preferred stock.”

strategy financial results
Source: Watcher Guru

Retail Investment Surge and NISA Program

Multiple Japanese retail investors have embraced Metaplanet, expanding its shareholder base by 500% in 2024. Several features of the Nippon Individual Savings Account program have made the company quite attractive compared to direct Bitcoin purchases. The cryptocurrency market volatility hasn’t stopped some investors from seeking exposure through regulated stock market vehicles.

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Capital Raising and Future Plans

Various ambitious Bitcoin acquisition goals drive Metaplanet’s plan to issue 21 million shares, aiming to raise approximately $750 million. Some strategic initiatives include rebranding their Tokyo hotel as “The Bitcoin Hotel.” This Bitcoin investment strategy shows numerous similarities to Strategy’s approach in the Asian market.

Financial Performance and Market Response

After several years of losses, Metaplanet expects to report some profit in its upcoming fourth-quarter earnings. The company’s Bitcoin stock surge continues attracting various institutional investors, including Capital Group. Some market analysts note that cryptocurrency market volatility remains a key factor, as Metaplanet’s value closely follows Bitcoin’s performance.

Strategy’s Executive Chairman Michael Saylor announced:

“For the first time in 12 consecutive weeks, Strategy had not sold any shares to finance Bitcoin purchases between January 27 and Feb. 2.”

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