Eminem, Snoop Dogg & BAYC NFT; Here’s a Video You Shouldn’t Miss

Paigambar Mohan Raj
Source: Eminem (YouTube)

The GOATs have returned with some Apes. Legendary American Rappers Eminem and Snoop Dogg have unveiled their latest project in collaboration with Yuga Labs. Yuga Labs is the team behind the highly successful Bored Ape Yacht Club NFT collection.

Eminem and Snoop Dogg are no strangers to NFTs and web3 initiatives. Both are proud owners of Bored Ape NFTs. However, it is the first time prominent music industry members have openly used their NFT collections in a music video.

Eminem’s (L) and Snoop Dogg’s (R) Bored Ape NFTs, Source: Benzinga

Eminem’s latest drop, named “From The D 2 The LBC”, is undoubtedly one for the history books. The song cover features a comic book depicting the duo morphed into their NFT Apes.

Moreover, the duo also dropped a music video to go along with the track. The video depicts the two rappers becoming a version of their respective Bored Apes after supposedly smoking a joint of marijuana. The focus of the video switches between Eminem and Snoop. They both transform into animated, Bored Ape-style avatars as they sing their lines. The duo recently performed the song live at Ape Fest 2022.

Source: Eminem (YouTube)

Celebs can’t get enough of NFT?

Eminem, whose real name is Marshall Mathers (and not Slim Shady), purchased his Ape on OpenSea’s NFT marketplace for $462,000.

Snoop, on the other hand, is heavily invested in web3 projects. The rapper has released 10,000 playable versions of himself (The Doggies) on The Sandbox. Moreover, the rapper has recently filed for two NFT trademarks for “UNCLE SNOOP” and “UNCLE SNOOP’S.”

Both Eminem and Snoop also performed at this year’s Super Bowl Half Time. The event was heavily sponsored by crypto companies, leading many to call it the “crypto” bowl.

Although NFT markets are on a downtrend, it has not stopped celebrities from investing in the industry. Many celebrities are proud owners of the Bored Ape collection. Web3 is only in the making. Once the current slump has been overcome, non-fungibles are sure to make a comeback.